In June 2025, our client, a prominent real estate agency with four office locations across Cyprus, approached us to transform their digital marketing results. They had been struggling with ad rejections due to non-compliance under Meta’s housing category, which limited their ability to scale lead generation.
Their goals were threefold:
The challenge was clear: launch a fully compliant, housing-approved advertising strategy that could scale lead generation across multiple regions—while maintaining ad quality and delivering measurable ROI.
Starting July 1, 2025, just one month after our initial consultation, all campaigns went live. Leads began flowing in from day one.
Each of the four office regions received its own dedicated campaign setup, ensuring messaging and targeting relevance to local audiences.
We deployed a mix of carousel ads, video ads, and dynamic property visuals. Each creative was paired with tailored ad copy designed to resonate with buyer motivations and property categories.
To ensure full transparency, we’ve included an authentic performance capture directly from the client’s campaign dashboard.
By implementing a fully compliant, data-driven Meta advertising strategy, we helped our client achieve breakthrough results in record time. In less than three months, they not only generated over 1,400 leads across Cyprus but also strengthened their agent workforce to handle rising demand.
Looking ahead, this proven framework positions the client to:
